Help promote Jiminy.ie as Ireland's only eco-friendly toy store through radio, online and print features. I wanted to share owner Sharon Keilthy incredible story of quitting her corporate job to become an eco-activist.
KPIs set out at the start of campaign – 2 online features, 2 print and 1 radio.
I now work with Sharon and Jiminy on an ongoing basis and secured coverage in both regional and national print and online media including Irish Times, Business Post and Independent. Sharon has also appeared on national radio like Dermot & Dave Show on Today FM and Jennifer Zamparelli's show on 2FM. Jiminy toys also featured on the Late Late Toy Show.